The LAB on SABC3 Tuesdays 20:30
The LAB on SABC3 Tuesdays 20:30

Standard Bank Achiever Pro 20 Brand Activation

Curious Pictures has partnered with Magna Carta Agency on the Brand Activation of Standard Bank Achiever at this season's Kaboom! Pro 20 Cricket series. Curious Pictures has been touring the country with a specially constructed activation campaign designed as a one of a kind experience for the Standard Bank Achiever lucky winners invited to attend the Pro20 Cricket matches in spectacular elegance at the specially furnished and designed Achiever viewing box. Invited guests and celebrities are treated to high style cricket viewing as the Curious Pictures filming team is on location to create unique visual content displayed live at the cricket match from inside the Achiever viewing box. The Achiever brand activation is designed as a spectacular up-market mobile venue and elite sporting experience which has fit seamlessly into the 'above the line' ad campaign.

Click here to have a look inside the Achiever brand activation.

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